Sunday, December 17, 2006

Spice up your eBay Auction Descriptions – Habla HTML?

Do your auction descriptions look like they were done on your aunt Millie’s old typewriter, or do they have color, fonts, and pictures and, well pizzazz? There are many ways to make your auction descriptions jump off the page and actually SELL your item to the potential buyer. Remember, if you are fortunate enough to have someone visit your ad, your ad has to make them actually buy or bid on your item. Wimpy ads won’t work in the competitive market place that eBay has become.

How do you make ads with visual pizzazz?

There is software available that will guide you through the process and allow you to fill-in-the-blanks with your information and pictures, and create a visually impressive ad. The software that I have purchased and use is Auction-O-Matic . They allow up to six pictures to be placed in the ad (this avoids any additional eBay costs for extra pictures!!) and you have the option of allowing the reader to supersize each photo by clicking on it. Once you have the ad looking as you want it, it will create the necessary HTML (sorry, I used the four letter word) and simply paste it into the Description Builder box in the eBay ad maker.

Now that I have used the feared word (HTML), let’s talk about it a little. It is like visiting a foreign country, you don’t need to be fluent in the language to get around, but know a few words and phrases can make your stay a lot easier and a lot better. HTML is the same way. No one would sit down and try to compose an entire ad using HTML code. There is a lot of software that allows you to type normally and will convert whatever you put on the page into HTML. In eBay, however, if you input the description in HTML, you must edit it in HTML or redo it using Auction-O-Matic software and repaste the entire description. This is where knowing a little HTML can save a lot of time and trouble.

Familiarizing yourself with a little HTML can be quite easy. There are many books available or you could do as I did and visit Dave's Site. Dave provides a free, online, interactive tutorial in basic HTML (and other more advanced stuff) . Check it out, you will be glad you did. He also sells in a paper book that is great for reference.

Larry
www.internetpowerseller.com
linus172@verizon.net

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